Team.
Meet our core team of strategic and experienced consultants.
We make things happen.
Whatever phase your business is in, our multi-disciplinary team of specialists is able to provide the specific know-how in addressing your needs.
Through extensive engagement and analysis to understand your company, we are able to provide comprehensive and holistic strategies to navigate trends and achieve your goals, whatever the time horizon.
Talk to us today to gain an unfair advantage over your competition.
Meet the Nucleus.
Roger LEE
CEO, Founder
Roger is a catalyst with insights from a wide spectrum of industries that empowers businesses. With more than 16 years of business experiences and diverse business network resources, Roger is also a serial entrepreneur.
Combining his knowledge in advertising, business modelling, capital markets and financing , Roger regularly consults for 'investment ready' entrepreneurs to develop bankable models and engineer exit strategies. Roger also specialises in setting up and managing regional offices for overseas clients extending their footprint into Asia, with a fast go-to-market strategy and network access.
Gerald TAN
Chief Branding & Communications Officer
With over a decade of experience in advertising and integrated marketing, Gerald has helped companies across industries find their distinct voice and create their unique brand value through a combination of effective strategies and strong communication.
Gerald leverages on the power of communication to generate visible results, both internally and externally in any business. From internal communications projects to national campaigns and global initiatives, Gerald has developed successful integrated communications strategies that resonate.
Irene KHOR
Chief Marketing Officer
Irene has been developing and implementing powerful marketing tools for clients over the past 10 years. In conjunction with impactful marketing strategies, Irene excels in identifying and developing revenue channels to boost business growth and expansion.
Irene also specialises in capital fundraising and stakeholder management, as well as maintaining excellent investor relations, charting businesses' accelerated path towards high returns over a shorter time horizon. Irene has also assisted companies in their structural and operational evolution, spearheading them on the road to IPO.
Meet the Consultants.
TENG Theng Dar BBM
Investment, Market Access
Ambassador to the Sultanate of Oman
Adviser, SE Asia, Shizuoka Prefecture Government, Japan
Global Business Adviser, Miyagi Prefecture Government, Japan
Member, Steering Committee, ASEAN Japan Meeting Group
Clarence PHUA
Market Access, Vietnam
President - Asia-Pacific Elite Entrepreneurs Association
Director - Aquarius Vietnam
Advisor, Business & Cross-Market Strategies - Crème Academy
Ken GUO
Data, Artificial Intellience, Machine Learning
Head, Reluvate Technologies
First accredited training partner, AI Singapore
Practical AI applications and digital transformation
Sunny YEW PBM
Social Activist
President - Asia-Pacific Elite Entrepreneurs Association
President - SCBA Cambodia
President - Lions Club of Singapore
Honorary Secretary - Singapore Guangdong Association
Daniel CHOO
Market Access, Thailand
Founder, Director - Crème Education (Thailand)
Advisor - King Mongkut's Institute of Technology Ladkrabang
Advisor - Thailand Professional Qualification Institute
Sherin LEW
Family Office, Wealth Management
Honorary President, Singapore Kwangtung Hui Kwan
Honorary Secretary, Singapore Cambodia Business Association
Honorary President, Culture & Economic Exchange (Singapore)
Life Member, MDRT/COT/ToT (2011-2021)
Ryan LIN
Legal
Director, Bayfront Law (alliance with Nishimura & Asahi)
Director of Venture Capital Fund Management (MAS lic)
Corporate (Corp Advisory, M&A, Joint Venture)
Family Office, Global Investor Programme
Kevin SIOW
Data Protection, Business Automation
Certified Data Protection Officer
Associate Consultant - Singapore Productivity Centre
Approved Business Adviser - Enterprise Singapore
Professional Singapore Certified Management Consultant
Thomas SIM
Supply Chain, Logistics
Chairman, Human Capital, Singapore Logistics Association
Project Consultant, Asian Development Bank
Master Trainer, African Union
Chairman, Academic Board, The Logistic Academy
FIATA Intl Federation of Freight Forwarders Assoc, Senior VP
Lead Trainer, FIATA Foundation Vocational Training
Kenny NG C.A.(M) / CPA (Aus)
Corporate Finance
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Grace CHEAH
Sustainability, Corporate Ethics, EHS, Social Compliance
Responsible Business Alliance (previously known as EICC), Sedex Members Ethical Trade Audit (SMETA)
Safety - ISO 45001
Environment - ISO 14001, FSC CoC
POH Eng Seng
Advisor
Chief Corporate Officer, Surbana International
Ex-ECO of Express Print Ltd
Director at DHL Express
Simon LEE
Coach
President - Asia-Pacific Elite Entrepreneurs Association